AI Content Engineering, end-to-end

Engineer LinkedIn contentthat actually performs.

From business inputs to competitor intelligence, strategy, copy, and visual prompts — one guided workflow powered by AI. Ship campaigns in minutes, not weeks.

See pricing

Free forever for 1 active campaign · Pro at $5/mo

Built for marketers, founders, and content teams

ACME
NORTHWIND
GLOBEX
INITECH
HOOLI
STARK

The full content engineering stack

Six tightly integrated steps replace a scattered toolchain.

Business input capture

Structured intake of your business, audience, and goals — the foundation every AI step builds on.

Competitor intelligence

Scrape and synthesize competitor pages and posts to inform positioning and differentiation.

Strategy assistant

AI suggestions for tone, virality factors, CTAs, and the HPISC framework — with one-click apply.

Copy generation

Hooks, body, and CTA tuned to your strategy — with a Hook Strength score meter.

Visual + video prompts

Engineered prompts ready for your favorite image and video models. Style, composition, mood — handled.

One-click export

Markdown bundle of the full campaign, ready to paste into LinkedIn or hand off.

STEP 01 — INPUT

Capture business context once

A focused intake form ensures every downstream AI prompt has the right context — no copy-pasting between tools.

  • Business, audience, goals, constraints
  • Optional URL scrape for instant enrichment
  • Saved per campaign, editable anytime
STEP 01 — INPUT
STEP 02 — INTELLIGENCE

Mine competitor signals

Paste competitor URLs and we extract positioning, claims, and content patterns to fuel your differentiation.

  • Multi-URL scrape with caching
  • Auto-summarized themes and gaps
  • Feeds the strategy step automatically
STEP 02 — INTELLIGENCE
STEP 03 — STRATEGY → CONTENT → VISUALS

From strategy to publish-ready output

Build a strategy with AI-assisted suggestions, generate copy with a Hook Strength score, and produce visual + video prompts in one place.

  • HPISC framework with AI suggest per step
  • Hook scoring and one-click rewrites
  • Image + video prompt engineering
STEP 03 — STRATEGY → CONTENT → VISUALS

Simple pricing, real value

Start free. Upgrade when you need more campaigns and Pro AI features.

Free
$0forever
  • 1 active campaign
  • Lovable AI (smart defaults)
  • Strategy + copy + visuals
  • Local export (Markdown)
Most popular
Pro
$5per month
  • Unlimited campaigns
  • Premium AI models
  • Advanced strategy assistant
  • Cloud sync + history
  • Priority support

Questions, answered

Do I need an API key to use Balusen?+

No. Free and Pro plans use Lovable AI out of the box. You can optionally bring your own OpenAI key in admin settings.

What's the difference between Free and Pro?+

Free includes 1 active campaign with smart defaults. Pro unlocks unlimited campaigns, premium models, cloud sync, and the full strategy assistant — for $5/month.

Can I cancel anytime?+

Yes. Cancel from your account settings — you'll keep Pro access until the end of the billing period.

Where is my data stored?+

Signed-in users sync to a private Supabase project with row-level security. Guests stay local in the browser.

Does Balusen post to LinkedIn for me?+

Not yet. We focus on engineering the best content; you publish on LinkedIn directly. Scheduled publishing is on the roadmap.

Your next LinkedIn campaign is one workflow away.

Free to start. No credit card. Upgrade anytime.